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5 Beauty influencers worth a follow

Beauty influencer Sara Crampton putting on lipstick

The beauty world is full of up and coming names who are set to transform the industry and change the way we view and interact with beauty products. Styles and trends are constantly evolving, and with the rise of social media, beauty tips and tutorials have never been more accessible.

While there is an endless sea of incredibly talented beauty influencers and artists out there, there are a special few beauty influencers who have captured our attention. 

Whether you are looking for bold lipstick and fierce looks, skincare advice for problem skin areas or even fashion and lifestyle advice, these influencers are the ones to watch.

Get ready to fill your feed with top beauty influencer makeup tips! Here are 5 beauty influencers who really make us glow!

#1 Madeleine Edwards

Madeleine feels like the perfect beauty guru to start our list. A beauty, skincare and lifestyle influencer hailing from sunny Melbourne, Madeleine writes in her Instagram bio that she is just ‘trying to force you to love and embrace the skin you’re in’. Having suffered with eczema and acne herself, she is the go-to guru for gals with skin issues. 

Her YouTube is full to the brim with brilliant skin care tips, makeup tutorials, fashion and lifestyle advice and super fun vlogs where her down to earth nature truly shines through. With all her videos in easy to find playlists, separating all the different strings she has to her bow, there is a considerable amount of content to get through, so take your time and enjoy the ride.

Both her Instagram and YouTube channel are extremely candid, she is extremely honest about her life and struggles with her skin, and promotes a strong attitude of body positivity, teaching people how to love the skin they’re in. Her approachable and natural vibe is super engaging, and her beauty and style advice is always top tier.

Big props to Maddy!

#2 Sara Crampton

One of the biggest beauty influencers on Instagram, Sara is queen of the Australian style community. Launching her blog Harper and Harley in 2008, she has grown her huge following over a decade with a unique recipe for flawless, understated yet sophisticated looks.  

Carving a niche within the ‘less is more’ philosophy across fashion, has made her the biggest natural beauty influencer in Australia. Sara has become the poster girl for elevated minimalism, working with global brands such as Estée Lauder, YSL and more. 

Sarah uses her platform to promote timeless products for glowy skin that you can always rely on to be the star of any outfit, like her signature Head To Toe Neutrals. But she also isn’t afraid to experiment with a bold lip or innovative eye. The perfect follow for finding that date night smokey eye inspiration, fresh-faced weekend skin or power meeting lip.  

A champion of mental health in the fashion world, Sarah’s ability to span the gap between the beauty and wellness influencers makes her well worth a follow. 

Currently expecting a baby girl, we are sending this beauty guru mama-to-be all the love and light.

#3 Shannon Harris

Better known as Shaaanxo to her 3.1 million Youtube subscribers, Shannon Harris is the leading superstar in fresh, fierce beauty looks. An award-winning makeup artist, blogger, vlogger and Instagram influencer, she has worked with fashion giants like YSL Beauty, Chanel Makeup and Estee Lauder Cosmetics – so you know you’ll be getting some of the hottest insights straight from her posts. 

Shannon demonstrates how bright bold colours can combine to make eye-catching, statement looks, as well as showcasing the power of muted tones. She even shared her actual Wedding Makeup look that she did herself…on her wedding day! Showcasing a stunning pale pink lip that’s a real showstopper.  

Offering inspo on all things lashes and brows too, Shannon is forever on fleek, and her secrets are definitely worth knowing!

#4 Stephanie Lange

Holding an impressive 1.79 million YouTube subscribers, sustainable beauty influencers don’t get much cooler than Stephanie Lange. An Aussie native now living in Ireland, Stephanie provides cruelty free fierceness that radiates old school rock and roll, with a sprinkle of glamour. 

A leading voice for clean beauty influencers, she has heaps of helpful advice on how to be more mindful with your cosmetics choices both on her Youtube channel and her Instagram feed. Plus she’s a strong advocate for presenting real skin, with real flaws, whilst also showcasing products that give real results too. Perfect for those of us looking to maintain our green beauty routine on a budget, or if you are looking for vegan beauty influencers that deliver.

We love Stephanie!

#5 Makeup With Jah

We adore Jah! Again, a beauty influencer located in our neighbouring country Australia and based in Sydney, Jah’s master of the cut crease and her innovative artistry is always a dream to watch. 

Her channel is the perfect place to look for inspirational makeup tips, hacks, trends and recreating celebrity looks for yourself or your clients. Using vibrant colours and pro skills, Jah teaches her audience how to  hit ‘full glam’ for every occasion, with no apologies!

Check out her amazing Petal Metal Eyes tutorial, and learn how to slay evening looks with real flutter ability.

Ready to start your own beauty journey?

Are you ready to become your own beauty boss? Do you want to start a trailblazing blog like these beauties? Or learn how to master these looks with ease? Then you’ll need the skills to put your talent into action. 

Head over to our course selection, offering affordable and accessible training in all areas of beauty therapy. Whether it’s crafting killer brows, perfecting that minimalist glow or cut creases to die for – there’s something for all beauty lovers looking to take their passion to the next level.

All of our online beauty courses come with a custom-designed kit, containing everything you will need to complete your training, sent right to your front door. The kit will have all the necessary gear to aid you on your beauty journey, allowing you to experiment and explore from the comfort of your own home. Through online lessons you will learn all the classic tips, tricks and techniques of your chosen beauty treatments, as well as starting to curate your own branding and finding where you fit in the beauty industry.

All our courses come with a downloadable brochure with further information about course content, modules and assessments, accessing your learning online and tutor support. Once you have completed the course you will receive a certificate of attainment, adding that touch of impressive professionalism to offer to potential employers.

Carve out your beauty career with a course led by industry professionals that fits around your lifestyle. 

Join us at New Zealand Beauty School today!

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